You're already in business. You're already doing the work. But something doesn't feel quite right.
BUT IMAGINE IF THINGS COULD FEEL DIFFERENT
where you feel aligned and confident.
Waking up clear on your unique strengths, and how to build your entire business around them.
Showing up with clarity, with no more self-doubt or second-guessing.
Attracting the right clients and exciting opportunities, because you are finally showing the world who you are.
THAT’S EXACTLY WHAT YOU’LL GET INSIDE
The Female Further Programme
A 10-week transformational journey for female founders in the messy middle - already generating income, already capable, but ready to reach that next level...from the inside out.
Here's what I know after building, scaling and selling my own company, and working with female founders ever since: the women who truly breakthrough aren't just the ones with the best plans. They're the ones who know themselves. Deeply, honestly and without apology. When that foundation is solid, everything else follows.
This programme builds that foundation.
When you finally understand who you are at your core - your values, your superpowers, your authentic strengths - here's what shifts in your business and life:
✨ You make decisions with clarity and speed - no more paralysis, no more endless second-guessing, no more asking everyone else for validation.
✨ You show up with unshakeable confidence - in sales calls, on social media, in networking rooms, in negotiations. The imposter syndrome starts to lose it's grip.
✨ You price like you mean it - and you stop feeling guilty about it. You charge what you're worth because you finally believe in your value.
✨ You attract the right opportunities - when you're clear on who you are, you stop chasing and start attracting. The right clients, conversations, and collaborators find you.
✨ You grow without burning out - because you've built the internal capacity to hold growth without losing yourself.
Hear from Those Who’ve Been There
Here's What We'll Do Together:
FOUNDATIONS
Values, Purpose & Identity Alignment
SUPERPOWER
Uncover & Commercialise Your Unique Strengths
VALUE
Owning Your Worth & Pricing Like You Mean It
INSIGHT
Spotting Self-Sabotage & Blind Spots Getting in Your Way
DIRECTION
Business Model Clarity & Building Around Who You Are
Who is this programme for?
THIS PROGRAMME IS FOR YOU IF:
You're a female founder who is actively building a business — not at the beginning, but in the thick of it.
Your business is generating income, but you know you're capable of more, and something is quietly standing in the way.
You're ready to stop comparing yourself to others and start building from your own authentic strengths.
You want to do the deeper work that makes everything on the outside actually land.
You're done feeling alone in this — and you're ready to be surrounded by women who truly get it.
What You’ll Get Inside the Programme
Maximum 8 women per cohort. Intimate, focused, transformational.
6 x intensive group sessions
2 x private 1:1 deep dive sessions with me. When things comes up in group sessions (and it will), we have dedicated space to focus on it.
Unlimited support throughout the entire programme. Reach out via email, whatsapp, or video whenever you need to. I'll respond asap.
Weekly integration exercises and reflection prompts (transformation happens between sessions, not just during).
Hi, I'm Aimee Bateman
EXECUTIVE COACH FOR FEMALE FOUNDERS
I started as a recruiter who saw too many talented people stuck, not because they lacked skill, but because they didn't know their own value.
So I built Careercake to change that. What began as a YouTube channel to help people see themselves differently became the UK's #1 career development platform, reaching 10 million+ professionals across 42 countries.
But... building it nearly broke me.
I raised venture and angel investment across two continents in a world where less than 2% of funding goes to female founders. I scaled fast, burned out hard, and learned that the real work isn't just building the business, it's building the woman who builds the business.
In 2022, I sold Careercake. And now I help female founders navigate what I wish I'd known: that when you truly know yourself, your superpower, your values, what's been quietly blocking you - that's when everything changes.
I've taught 3 million people on LinkedIn Learning, spoken on stages across the UK and beyond, and I'm on a mission to make sure no founder ever feels as alone as I once did.
I'm also a mum to a toddler and two rescue dogs - living proof that you can love your career and your life. Unapologetically.
What People Say
Frequently Asked Questions
WHO IS THIS PROGRAMME FOR?
WHAT IF I CAN'T MAKE A GROUP SESSION?
IS THIS ABOUT BUSINESS STRATEGY?
HOW MANY WOMEN WILL BE IN MY COHORT?
WHAT'S INCLUDED IN THE 1:1 SESSIONS?
HOW MUCH DOES THE PROGRAMME COST?
DO YOU OFFER A REFUND?
Join the Female Further Programme
You didn't build your business to play small.
You didn't go through the hard years, the sleepless nights, the doubt and the fear, just to get stuck here.
You're capable of so much more than you're currently allowing yourself to reach for.
The question is: Are you ready to become her?
And are you ready to do it in the next 10 weeks?
Join me and let's go further.
Spots are limited – reserve yours now.
APPLY NOW


ANA-MARIA NAZARE | LIFE & CAREER COACH
CHARLOTTE MORGAN | MARKETING & COMMUNICATION SPECIALIST
KATE SANDERS | BUSINESS GROWTH PROGRAMME | CREATIVE UK
KERI LA RA
KAREN CROWLEY
REBECCA HUTCHINGS
HEATHER MURPHY.
AYSEGUL OLTULU.
LAURA CRANIEY.